Obesity + Hunger = 1 global food issue - Ellen Gustafson
I'm<00:00:15.990> Ellen<00:00:16.350> and<00:00:16.560> I<00:00:16.830> am<00:00:16.950> totally<00:00:17.400> obsessed<00:00:17.970> with
I'm Ellen and I am totally obsessed with
I'm Ellen and I am totally obsessed with
food<00:00:18.360> but<00:00:19.050> I<00:00:19.080> need<00:00:19.260> to<00:00:19.350> start<00:00:19.529> out<00:00:19.650> obsessed
food but I need to start out obsessed
food but I need to start out obsessed
with<00:00:20.040> food<00:00:20.310> I<00:00:20.430> started<00:00:20.760> out<00:00:20.820> obsessed<00:00:21.210> with
with food I started out obsessed with
with food I started out obsessed with
global<00:00:21.600> security<00:00:21.960> policy<00:00:22.380> because<00:00:22.710> I've
global security policy because I've
global security policy because I've
lived<00:00:22.950> in<00:00:23.070> New<00:00:23.160> York<00:00:23.189> during<00:00:23.460> 9/11<00:00:23.970> and<00:00:24.090> it<00:00:24.150> was
lived in New York during 9/11 and it was
lived in New York during 9/11 and it was
obviously<00:00:24.510> a<00:00:24.599> very<00:00:24.660> relevant<00:00:25.080> thing<00:00:25.380> and<00:00:25.650> I
obviously a very relevant thing and I
obviously a very relevant thing and I
got<00:00:26.400> from<00:00:26.610> global<00:00:26.880> security<00:00:27.210> policy<00:00:27.570> to<00:00:27.599> food
got from global security policy to food
got from global security policy to food
because<00:00:27.900> I<00:00:28.110> realized<00:00:28.380> when<00:00:28.740> I'm<00:00:28.890> hungry<00:00:29.189> I'm
because I realized when I'm hungry I'm
because I realized when I'm hungry I'm
really<00:00:29.970> pissed<00:00:30.180> off<00:00:30.390> and<00:00:30.779> I'm<00:00:31.050> assuming<00:00:31.320> that
really pissed off and I'm assuming that
really pissed off and I'm assuming that
the<00:00:31.650> rest<00:00:31.829> of<00:00:31.890> the<00:00:31.980> world<00:00:32.130> is<00:00:32.279> -<00:00:32.520> especially<00:00:33.180> if
the rest of the world is - especially if
the rest of the world is - especially if
you're<00:00:34.200> hungry<00:00:34.380> and<00:00:34.710> your<00:00:34.800> kids<00:00:35.040> are<00:00:35.160> hungry
you're hungry and your kids are hungry
you're hungry and your kids are hungry
and<00:00:35.579> your<00:00:35.670> neighbors<00:00:35.940> kids<00:00:36.150> are<00:00:36.210> hungry<00:00:36.300> and
and your neighbors kids are hungry and
and your neighbors kids are hungry and
your<00:00:36.660> whole<00:00:36.780> neighborhood<00:00:36.960> is<00:00:37.260> hungry<00:00:37.560> you're
your whole neighborhood is hungry you're
your whole neighborhood is hungry you're
pretty<00:00:38.100> angry<00:00:38.220> and<00:00:38.579> actually<00:00:39.149> low<00:00:39.270> and<00:00:39.420> behold
pretty angry and actually low and behold
pretty angry and actually low and behold
it<00:00:39.840> looks<00:00:40.290> pretty<00:00:40.680> much<00:00:40.829> like<00:00:40.890> the<00:00:41.220> areas<00:00:41.520> of
it looks pretty much like the areas of
it looks pretty much like the areas of
the<00:00:41.670> world<00:00:41.700> that<00:00:41.970> are<00:00:42.060> hungry<00:00:42.239> are<00:00:42.630> also<00:00:42.930> the
the world that are hungry are also the
the world that are hungry are also the
areas<00:00:43.350> of<00:00:43.440> the<00:00:43.500> world<00:00:43.649> that<00:00:43.800> are<00:00:43.920> pretty
areas of the world that are pretty
areas of the world that are pretty
insecure<00:00:44.550> so<00:00:45.000> I<00:00:45.059> took<00:00:45.210> a<00:00:45.239> job<00:00:45.420> at<00:00:45.600> the<00:00:45.629> United
insecure so I took a job at the United
insecure so I took a job at the United
Nations<00:00:46.199> World<00:00:46.379> Food<00:00:46.500> Program<00:00:46.980> as<00:00:47.129> a<00:00:47.160> way<00:00:47.340> to
Nations World Food Program as a way to
Nations World Food Program as a way to
try<00:00:47.550> to<00:00:47.609> address<00:00:47.730> these<00:00:48.629> security<00:00:49.289> issues
try to address these security issues
try to address these security issues
through<00:00:49.800> food<00:00:50.010> security<00:00:50.280> issues<00:00:50.640> and<00:00:51.149> while<00:00:51.359> I
through food security issues and while I
through food security issues and while I
was<00:00:51.570> there<00:00:51.600> I<00:00:51.989> came<00:00:52.050> across<00:00:52.379> what<00:00:52.620> I<00:00:52.649> think<00:00:52.890> is
was there I came across what I think is
was there I came across what I think is
the<00:00:53.039> most<00:00:53.129> brilliant<00:00:53.670> of<00:00:53.760> their<00:00:53.969> programs
the most brilliant of their programs
the most brilliant of their programs
it's<00:00:54.660> called<00:00:54.870> school<00:00:55.140> feeding<00:00:55.350> it's<00:00:56.039> a<00:00:56.100> really
it's called school feeding it's a really
it's called school feeding it's a really
simple<00:00:56.640> idea<00:00:56.760> to<00:00:57.179> sort<00:00:57.359> of<00:00:57.420> get<00:00:57.929> in<00:00:58.019> the<00:00:58.079> middle
simple idea to sort of get in the middle
simple idea to sort of get in the middle
of<00:00:58.440> the<00:00:58.559> cycle<00:00:58.829> of<00:00:58.859> poverty<00:00:59.280> and<00:00:59.460> hunger<00:00:59.550> that
of the cycle of poverty and hunger that
of the cycle of poverty and hunger that
continues<00:01:00.329> for<00:01:00.449> a<00:01:00.510> lot<00:01:00.629> of<00:01:00.719> people<00:01:00.899> around<00:01:00.989> the
continues for a lot of people around the
continues for a lot of people around the
world<00:01:01.289> and<00:01:01.559> stop<00:01:01.800> it<00:01:02.010> by<00:01:02.460> giving<00:01:02.640> kids<00:01:02.940> a<00:01:03.089> free
world and stop it by giving kids a free
world and stop it by giving kids a free
school<00:01:03.600> meal<00:01:03.809> it<00:01:03.960> gets<00:01:04.140> them<00:01:04.260> into<00:01:04.470> school
school meal it gets them into school
school meal it gets them into school
which<00:01:05.280> is<00:01:05.400> obviously<00:01:05.700> education<00:01:05.910> the<00:01:06.450> first
which is obviously education the first
which is obviously education the first
step<00:01:06.810> out<00:01:06.930> of<00:01:06.990> poverty<00:01:07.350> but<00:01:07.830> it<00:01:07.920> also<00:01:08.040> gives
step out of poverty but it also gives
step out of poverty but it also gives
them<00:01:08.490> the<00:01:08.550> micronutrients<00:01:09.390> and<00:01:09.510> the
them the micronutrients and the
them the micronutrients and the
macronutrients<00:01:09.870> they<00:01:10.320> need<00:01:10.530> to<00:01:10.710> really
macronutrients they need to really
macronutrients they need to really
develop<00:01:11.130> both<00:01:11.490> mentally<00:01:11.970> and<00:01:12.000> physically
develop both mentally and physically
develop both mentally and physically
what<00:01:13.200> was<00:01:13.290> working<00:01:13.440> at<00:01:13.680> the<00:01:13.770> UN<00:01:14.070> I<00:01:14.250> met<00:01:14.490> this
what was working at the UN I met this
what was working at the UN I met this
girl<00:01:14.790> her<00:01:15.090> name<00:01:15.240> is<00:01:15.330> Lauren<00:01:15.600> Bush<00:01:15.810> and<00:01:16.410> she<00:01:16.500> had
girl her name is Lauren Bush and she had
girl her name is Lauren Bush and she had
this<00:01:16.650> really<00:01:16.740> awesome<00:01:17.340> idea<00:01:17.640> to<00:01:17.820> sell<00:01:18.300> the<00:01:18.420> bag
this really awesome idea to sell the bag
this really awesome idea to sell the bag
called<00:01:19.110> the<00:01:19.200> feed<00:01:19.410> bag<00:01:19.620> which<00:01:19.920> is<00:01:20.190> really
called the feed bag which is really
called the feed bag which is really
beautifully<00:01:20.940> ironic<00:01:21.360> because<00:01:21.420> you<00:01:21.570> can<00:01:21.690> strap
beautifully ironic because you can strap
beautifully ironic because you can strap
on<00:01:22.230> the<00:01:22.380> feed<00:01:22.530> bag<00:01:22.770> but<00:01:23.580> if<00:01:23.670> it<00:01:23.790> each<00:01:23.880> bag<00:01:24.120> we'd
on the feed bag but if it each bag we'd
on the feed bag but if it each bag we'd
sell<00:01:24.600> would<00:01:24.900> provide<00:01:25.260> a<00:01:25.590> year's<00:01:26.160> worth<00:01:26.430> of
sell would provide a year's worth of
sell would provide a year's worth of
school<00:01:27.360> meals<00:01:27.630> for<00:01:27.900> one<00:01:28.050> kid<00:01:28.260> it's<00:01:28.410> so<00:01:28.680> simple
school meals for one kid it's so simple
school meals for one kid it's so simple
and<00:01:29.370> we<00:01:29.460> thought<00:01:29.610> you<00:01:29.670> know<00:01:29.820> okay<00:01:29.850> it<00:01:30.270> cost
and we thought you know okay it cost
and we thought you know okay it cost
between<00:01:30.660> 20<00:01:31.080> and<00:01:31.110> 50<00:01:31.500> bucks<00:01:31.620> to<00:01:31.980> provide
between 20 and 50 bucks to provide
between 20 and 50 bucks to provide
school<00:01:32.520> feeding<00:01:32.820> for<00:01:33.000> a<00:01:33.030> year<00:01:33.300> we<00:01:33.690> could<00:01:33.840> sell
school feeding for a year we could sell
school feeding for a year we could sell
these<00:01:34.230> bags<00:01:34.440> and<00:01:34.770> raise<00:01:34.890> a<00:01:34.920> ton<00:01:35.280> of<00:01:35.340> money<00:01:35.460> and
these bags and raise a ton of money and
these bags and raise a ton of money and
a<00:01:36.090> ton<00:01:36.240> of<00:01:36.270> awareness<00:01:36.570> for<00:01:36.780> the<00:01:36.900> World<00:01:37.050> Food
a ton of awareness for the World Food
a ton of awareness for the World Food
Program<00:01:37.470> but<00:01:37.560> of<00:01:37.680> course<00:01:37.920> you<00:01:38.460> know<00:01:38.550> at<00:01:38.670> the<00:01:38.760> UN
Program but of course you know at the UN
Program but of course you know at the UN
sometimes<00:01:39.420> things<00:01:39.600> move<00:01:39.750> slowly<00:01:39.960> and<00:01:40.200> they
sometimes things move slowly and they
sometimes things move slowly and they
basically<00:01:40.530> said<00:01:40.800> no<00:01:40.830> and<00:01:41.280> we<00:01:41.820> god<00:01:41.910> this
basically said no and we god this
basically said no and we god this
is<00:01:42.180> such<00:01:42.420> a<00:01:42.450> good<00:01:42.750> idea<00:01:43.110> and<00:01:43.200> it's<00:01:43.350> gonna<00:01:43.470> raise
is such a good idea and it's gonna raise
is such a good idea and it's gonna raise
so<00:01:43.860> much<00:01:43.920> money<00:01:44.040> so<00:01:44.430> we<00:01:44.790> said<00:01:44.970> screw<00:01:45.240> it<00:01:45.270> we'll
so much money so we said screw it we'll
so much money so we said screw it we'll
just<00:01:45.510> start<00:01:45.840> our<00:01:45.930> own<00:01:45.990> company<00:01:46.140> which<00:01:46.770> we<00:01:46.890> did
just start our own company which we did
just start our own company which we did
three<00:01:47.280> years<00:01:47.310> ago<00:01:47.670> so<00:01:47.880> that<00:01:48.030> was<00:01:48.180> kind<00:01:48.360> of<00:01:48.390> my
three years ago so that was kind of my
three years ago so that was kind of my
first<00:01:48.720> dream<00:01:48.990> was<00:01:49.230> to<00:01:49.260> start<00:01:49.590> this<00:01:49.710> company
first dream was to start this company
first dream was to start this company
called<00:01:50.220> feed<00:01:50.520> and<00:01:50.850> and<00:01:50.970> here's<00:01:51.450> a<00:01:51.510> screenshot
called feed and and here's a screenshot
called feed and and here's a screenshot
of<00:01:52.080> our<00:01:52.140> website<00:01:52.470> we<00:01:52.560> did<00:01:52.710> this<00:01:52.830> bag<00:01:53.040> and<00:01:53.310> for
of our website we did this bag and for
of our website we did this bag and for
Haiti<00:01:54.000> and<00:01:54.150> we<00:01:54.240> launched<00:01:54.570> it<00:01:54.660> just<00:01:54.810> a<00:01:54.900> month
Haiti and we launched it just a month
Haiti and we launched it just a month
after<00:01:55.590> the<00:01:55.680> earthquake<00:01:55.710> to<00:01:56.070> provide<00:01:56.430> school
after the earthquake to provide school
after the earthquake to provide school
meals<00:01:56.910> for<00:01:57.090> kids<00:01:57.240> in<00:01:57.330> Haiti<00:01:57.480> Sophie's<00:01:58.350> doing
meals for kids in Haiti Sophie's doing
meals for kids in Haiti Sophie's doing
great<00:01:58.860> we've<00:01:59.310> so<00:01:59.490> far<00:01:59.520> provided<00:02:00.300> fifty<00:02:00.570> five
great we've so far provided fifty five
great we've so far provided fifty five
million<00:02:00.990> meals<00:02:01.260> to<00:02:01.440> kids<00:02:01.680> around<00:02:01.770> the<00:02:02.010> world
million meals to kids around the world
million meals to kids around the world
by<00:02:02.730> selling<00:02:03.090> a<00:02:03.210> five<00:02:03.420> hundred<00:02:03.690> fifty<00:02:03.780> thousand
by selling a five hundred fifty thousand
by selling a five hundred fifty thousand
bags<00:02:04.350> ton<00:02:04.710> of<00:02:04.740> bags<00:02:04.950> lotta<00:02:05.520> bags<00:02:05.760> all<00:02:06.330> this
bags ton of bags lotta bags all this
bags ton of bags lotta bags all this
time<00:02:06.840> you're<00:02:07.680> really<00:02:07.920> when<00:02:08.099> you<00:02:08.190> think<00:02:08.340> about
time you're really when you think about
time you're really when you think about
hunger<00:02:08.759> it's<00:02:08.879> a<00:02:08.910> hard<00:02:09.090> thing<00:02:09.119> to<00:02:09.269> think<00:02:09.509> about
hunger it's a hard thing to think about
hunger it's a hard thing to think about
because<00:02:09.780> what<00:02:10.050> we<00:02:10.170> think<00:02:10.470> about<00:02:10.530> is<00:02:10.800> eating<00:02:10.890> I
because what we think about is eating I
because what we think about is eating I
think<00:02:11.640> about<00:02:11.760> eating<00:02:11.910> a<00:02:12.060> lot<00:02:12.209> and<00:02:12.629> I<00:02:12.810> really
think about eating a lot and I really
think about eating a lot and I really
love<00:02:13.410> it<00:02:13.440> and<00:02:13.769> it's<00:02:14.250> a<00:02:14.310> little<00:02:14.700> strange<00:02:14.910> about
love it and it's a little strange about
love it and it's a little strange about
international<00:02:15.750> hunger<00:02:16.080> and<00:02:16.230> talking<00:02:16.560> about
international hunger and talking about
international hunger and talking about
international<00:02:16.980> issues<00:02:17.430> is<00:02:17.580> that<00:02:17.849> most<00:02:18.120> people
international issues is that most people
international issues is that most people
kind<00:02:18.510> of<00:02:18.629> want<00:02:18.780> to<00:02:18.810> know<00:02:18.900> what<00:02:18.960> are<00:02:19.260> you<00:02:19.320> doing
kind of want to know what are you doing
kind of want to know what are you doing
in<00:02:19.890> America<00:02:20.610> what<00:02:20.910> are<00:02:20.970> you<00:02:21.030> doing<00:02:21.180> for
in America what are you doing for
in America what are you doing for
America's<00:02:21.780> kids
America's kids
America's kids
there's<00:02:22.830> definitely
there's definitely
there's definitely
in<00:02:23.950> America<00:02:24.400> 49<00:02:25.090> million<00:02:25.299> people<00:02:25.420> in<00:02:25.810> almost
in America 49 million people in almost
in America 49 million people in almost
16.7<00:02:26.799> million<00:02:26.950> children<00:02:27.310> I<00:02:27.340> mean<00:02:27.459> that's
16.7 million children I mean that's
16.7 million children I mean that's
pretty<00:02:27.819> dramatic<00:02:28.030> for<00:02:28.480> our<00:02:28.569> own<00:02:28.690> country
pretty dramatic for our own country
pretty dramatic for our own country
hunger<00:02:29.799> definitely<00:02:30.129> means<00:02:30.280> something<00:02:30.519> a
hunger definitely means something a
hunger definitely means something a
little<00:02:30.760> bit<00:02:30.879> different<00:02:31.150> in<00:02:31.209> America<00:02:31.390> than<00:02:31.780> it
little bit different in America than it
little bit different in America than it
does<00:02:32.049> internationally<00:02:32.769> but<00:02:33.190> it's<00:02:33.310> incredibly
does internationally but it's incredibly
does internationally but it's incredibly
important<00:02:34.180> to<00:02:34.239> address<00:02:34.569> hunger<00:02:34.959> in<00:02:35.230> our<00:02:35.319> own
important to address hunger in our own
important to address hunger in our own
country<00:02:35.890> but<00:02:36.370> obviously<00:02:36.700> the<00:02:36.849> bigger<00:02:37.060> problem
country but obviously the bigger problem
country but obviously the bigger problem
that<00:02:37.629> we<00:02:37.780> all<00:02:37.930> know<00:02:38.110> about<00:02:38.230> is<00:02:38.590> obesity<00:02:39.099> and
that we all know about is obesity and
that we all know about is obesity and
it's<00:02:39.700> dramatic<00:02:39.970> the<00:02:40.750> other<00:02:40.870> thing<00:02:41.049> that's
it's dramatic the other thing that's
it's dramatic the other thing that's
dramatic<00:02:41.650> is<00:02:41.769> that<00:02:41.950> both<00:02:42.220> hunger<00:02:42.610> and<00:02:42.730> obesity
dramatic is that both hunger and obesity
dramatic is that both hunger and obesity
have<00:02:43.629> really<00:02:43.900> risen<00:02:44.110> in<00:02:44.409> the<00:02:44.440> last<00:02:44.530> thirty
have really risen in the last thirty
have really risen in the last thirty
years
years
years
unfortunately<00:02:46.540> obesity<00:02:47.049> is<00:02:47.110> not<00:02:47.260> only<00:02:47.440> an
unfortunately obesity is not only an
unfortunately obesity is not only an
American<00:02:47.769> problem<00:02:48.370> it's<00:02:48.610> actually<00:02:48.790> been
American problem it's actually been
American problem it's actually been
spreading<00:02:49.480> all<00:02:49.659> around<00:02:49.959> the<00:02:50.049> world<00:02:50.260> and
spreading all around the world and
spreading all around the world and
mainly<00:02:50.829> through<00:02:51.129> our<00:02:51.340> kind<00:02:51.640> of<00:02:51.730> food<00:02:51.909> systems
mainly through our kind of food systems
mainly through our kind of food systems
that<00:02:52.510> were<00:02:52.599> exporting<00:02:53.200> the<00:02:53.650> numbers<00:02:53.920> are
that were exporting the numbers are
that were exporting the numbers are
pretty<00:02:54.069> crazy<00:02:54.459> there's<00:02:54.790> a<00:02:54.909> billion<00:02:55.269> people
pretty crazy there's a billion people
pretty crazy there's a billion people
obese<00:02:56.079> or<00:02:56.200> overweight<00:02:56.260> and<00:02:56.890> a<00:02:57.430> billion<00:02:57.730> people
obese or overweight and a billion people
obese or overweight and a billion people
hungry<00:02:58.359> so<00:02:58.810> those<00:02:59.049> seem<00:02:59.379> like<00:02:59.410> two<00:02:59.920> bifurcated
hungry so those seem like two bifurcated
hungry so those seem like two bifurcated
problems<00:03:01.060> but<00:03:01.239> I<00:03:01.450> kind<00:03:02.019> of<00:03:02.049> started<00:03:02.290> to<00:03:02.319> think
problems but I kind of started to think
problems but I kind of started to think
about<00:03:02.560> you<00:03:02.769> know<00:03:02.859> what<00:03:03.370> is<00:03:03.489> obesity<00:03:04.120> and
about you know what is obesity and
about you know what is obesity and
hunger<00:03:04.599> what<00:03:04.780> are<00:03:04.900> both<00:03:05.019> those<00:03:05.200> things<00:03:05.410> about
hunger what are both those things about
hunger what are both those things about
well<00:03:05.829> they're<00:03:06.340> both<00:03:06.459> about<00:03:06.730> food<00:03:07.209> and<00:03:07.540> when
well they're both about food and when
well they're both about food and when
you<00:03:08.500> think<00:03:08.650> about<00:03:08.769> food<00:03:09.250> the<00:03:09.909> underpinning<00:03:10.599> of
you think about food the underpinning of
you think about food the underpinning of
food<00:03:10.959> in<00:03:11.200> both<00:03:11.409> cases<00:03:11.769> is<00:03:12.220> potentially
food in both cases is potentially
food in both cases is potentially
problematic<00:03:13.650> agriculture<00:03:14.650> and<00:03:14.859> you<00:03:15.250> know
problematic agriculture and you know
problematic agriculture and you know
agriculture<00:03:15.909> is<00:03:16.269> where<00:03:16.599> food<00:03:16.810> comes<00:03:17.079> from
agriculture is where food comes from
agriculture is where food comes from
well<00:03:17.739> agriculture<00:03:18.579> in<00:03:18.670> America<00:03:18.700> is<00:03:19.060> very
well agriculture in America is very
well agriculture in America is very
interesting<00:03:19.629> it's<00:03:19.840> very<00:03:19.959> consolidated<00:03:20.620> and
interesting it's very consolidated and
interesting it's very consolidated and
the<00:03:21.670> foods<00:03:21.879> that<00:03:21.970> are<00:03:22.060> produced<00:03:22.420> lead<00:03:22.659> to<00:03:22.780> the
the foods that are produced lead to the
the foods that are produced lead to the
foods<00:03:23.019> that<00:03:23.109> we<00:03:23.260> eat<00:03:23.349> well<00:03:23.799> the<00:03:23.920> foods<00:03:24.099> that
foods that we eat well the foods that
foods that we eat well the foods that
are<00:03:24.250> produced<00:03:24.579> are<00:03:24.730> more<00:03:24.909> or<00:03:24.970> less<00:03:25.120> corn<00:03:25.420> soy
are produced are more or less corn soy
are produced are more or less corn soy
and<00:03:25.810> weed<00:03:25.930> and<00:03:26.170> as<00:03:26.470> you<00:03:26.590> can<00:03:26.709> see<00:03:26.859> that's
and weed and as you can see that's
and weed and as you can see that's
three-quarters<00:03:27.669> of<00:03:27.700> the<00:03:27.849> food<00:03:28.030> that<00:03:28.150> we're
three-quarters of the food that we're
three-quarters of the food that we're
eating<00:03:28.480> for<00:03:28.690> the<00:03:28.780> most<00:03:28.930> part<00:03:29.139> processed<00:03:29.530> foods
eating for the most part processed foods
eating for the most part processed foods
and<00:03:29.950> fast<00:03:30.099> foods<00:03:30.450> unfortunately<00:03:31.450> in<00:03:31.750> our
and fast foods unfortunately in our
and fast foods unfortunately in our
agricultural<00:03:32.470> system<00:03:32.650> we<00:03:33.130> haven't<00:03:33.430> done<00:03:33.549> a
agricultural system we haven't done a
agricultural system we haven't done a
good<00:03:33.669> job<00:03:33.790> in<00:03:33.940> the<00:03:34.120> last<00:03:34.329> three<00:03:34.569> decades<00:03:34.690> of
good job in the last three decades of
good job in the last three decades of
exporting<00:03:35.590> that<00:03:35.680> to<00:03:35.859> those<00:03:36.040> technologies
exporting that to those technologies
exporting that to those technologies
around<00:03:36.849> the<00:03:37.090> world
around the world
around the world
so<00:03:37.900> African<00:03:38.440> agriculture<00:03:39.010> which<00:03:39.160> is<00:03:39.310> the
so African agriculture which is the
so African agriculture which is the
place<00:03:39.849> of<00:03:39.879> most<00:03:40.389> hunger<00:03:40.780> in<00:03:40.900> the<00:03:40.989> world<00:03:41.169> has
place of most hunger in the world has
place of most hunger in the world has
actually<00:03:42.099> fallen<00:03:42.579> precipitously<00:03:43.299> as<00:03:43.540> hunger
actually fallen precipitously as hunger
actually fallen precipitously as hunger
has<00:03:44.410> risen<00:03:44.620> so<00:03:44.980> somehow<00:03:45.760> we're<00:03:46.060> not<00:03:46.180> making
has risen so somehow we're not making
has risen so somehow we're not making
the<00:03:46.569> connect<00:03:46.870> between<00:03:47.049> exporting<00:03:48.040> a<00:03:48.099> good
the connect between exporting a good
the connect between exporting a good
agricultural<00:03:49.000> system<00:03:49.299> that<00:03:49.419> will<00:03:49.510> help<00:03:49.599> feed
agricultural system that will help feed
agricultural system that will help feed
people<00:03:49.900> all<00:03:50.260> around<00:03:50.379> the<00:03:50.590> world<00:03:50.700> who<00:03:51.700> is
people all around the world who is
people all around the world who is
farming<00:03:52.359> him<00:03:52.449> that's<00:03:52.599> what<00:03:52.720> I<00:03:52.780> was<00:03:53.019> like
farming him that's what I was like
farming him that's what I was like
wondering<00:03:53.379> and<00:03:53.560> so<00:03:53.829> I<00:03:53.859> went<00:03:54.160> and<00:03:54.220> stood<00:03:54.370> on<00:03:54.519> a
wondering and so I went and stood on a
wondering and so I went and stood on a
big<00:03:54.730> grain<00:03:54.940> bin<00:03:55.180> out<00:03:55.299> in<00:03:55.389> the<00:03:55.449> Midwest<00:03:55.780> and
big grain bin out in the Midwest and
big grain bin out in the Midwest and
that<00:03:56.530> really<00:03:56.709> didn't<00:03:56.859> help<00:03:56.919> me<00:03:57.040> understand
that really didn't help me understand
that really didn't help me understand
farming<00:03:57.579> but<00:03:57.669> I<00:03:57.760> think<00:03:57.910> it's<00:03:58.000> a<00:03:58.060> really<00:03:58.269> cool
farming but I think it's a really cool
farming but I think it's a really cool
picture<00:03:58.919> and<00:03:59.919> and<00:04:00.489> you<00:04:00.699> know<00:04:00.819> the<00:04:00.940> reality<00:04:01.269> is
picture and and you know the reality is
picture and and you know the reality is
that<00:04:01.419> between<00:04:02.049> between<00:04:02.829> farmers<00:04:03.250> in<00:04:03.400> America
that between between farmers in America
that between between farmers in America
who<00:04:03.910> actually<00:04:04.120> quite<00:04:04.810> frankly<00:04:05.109> when<00:04:05.319> I<00:04:05.500> spend
who actually quite frankly when I spend
who actually quite frankly when I spend
time<00:04:05.889> in<00:04:06.010> the<00:04:06.069> Midwest<00:04:06.699> are<00:04:06.849> pretty<00:04:07.480> large<00:04:07.780> in
time in the Midwest are pretty large in
time in the Midwest are pretty large in
general<00:04:08.500> and<00:04:08.650> their<00:04:08.859> farms<00:04:09.160> are<00:04:09.280> also<00:04:09.430> large
general and their farms are also large
general and their farms are also large
but<00:04:10.510> but<00:04:10.690> farmers<00:04:11.139> and<00:04:11.290> the<00:04:11.349> rest<00:04:11.560> of<00:04:11.680> the
but but farmers and the rest of the
but but farmers and the rest of the
world<00:04:11.889> are<00:04:11.980> actually<00:04:12.099> quite<00:04:12.819> skinny<00:04:13.180> and
world are actually quite skinny and
world are actually quite skinny and
that's<00:04:13.480> because<00:04:13.750> they're<00:04:13.930> starving<00:04:14.620> most
that's because they're starving most
that's because they're starving most
hungry<00:04:15.790> people<00:04:15.940> in<00:04:16.150> the<00:04:16.239> world<00:04:16.419> are
hungry people in the world are
hungry people in the world are
subsistence<00:04:17.229> farmers<00:04:17.650> and<00:04:17.799> most<00:04:18.010> of<00:04:18.130> those
subsistence farmers and most of those
subsistence farmers and most of those
people<00:04:18.430> are<00:04:18.609> women<00:04:18.820> which<00:04:19.570> is<00:04:19.599> a<00:04:19.720> totally
people are women which is a totally
people are women which is a totally
other<00:04:20.169> topic<00:04:20.560> that<00:04:20.680> I<00:04:20.709> won't<00:04:20.889> get<00:04:21.010> on<00:04:21.099> right
other topic that I won't get on right
other topic that I won't get on right
now<00:04:21.400> but<00:04:21.549> I'd<00:04:21.669> love<00:04:21.820> to<00:04:21.970> do<00:04:22.150> the<00:04:22.240> feminist
now but I'd love to do the feminist
now but I'd love to do the feminist
thing<00:04:22.750> at<00:04:22.810> some<00:04:22.960> point<00:04:23.169> I<00:04:23.320> think<00:04:23.680> it's<00:04:24.250> really
thing at some point I think it's really
thing at some point I think it's really
interesting<00:04:24.729> to<00:04:25.120> look<00:04:25.300> at<00:04:25.630> agriculture<00:04:26.560> from
interesting to look at agriculture from
interesting to look at agriculture from
these<00:04:26.919> two<00:04:27.190> sides<00:04:27.460> there's<00:04:27.760> this<00:04:27.880> large
these two sides there's this large
these two sides there's this large
consolidated<00:04:29.020> farming<00:04:29.380> that's<00:04:29.500> led<00:04:29.740> to<00:04:29.770> what
consolidated farming that's led to what
consolidated farming that's led to what
we<00:04:30.340> eat<00:04:30.490> in<00:04:30.580> America<00:04:30.669> and<00:04:31.120> its<00:04:31.539> really<00:04:32.050> been
we eat in America and its really been
we eat in America and its really been
since<00:04:32.560> around<00:04:32.860> 1980<00:04:33.430> after<00:04:33.669> the<00:04:34.060> oil<00:04:34.090> crisis
since around 1980 after the oil crisis
since around 1980 after the oil crisis
when<00:04:35.440> you<00:04:35.560> know<00:04:35.680> mass<00:04:35.979> consolidation<00:04:36.789> mass
when you know mass consolidation mass
when you know mass consolidation mass
exodus<00:04:37.619> of<00:04:37.740> small<00:04:38.009> farmers<00:04:38.339> in<00:04:38.369> this<00:04:38.550> country
exodus of small farmers in this country
exodus of small farmers in this country
and<00:04:39.119> then<00:04:39.569> in<00:04:39.689> the<00:04:39.779> same<00:04:39.960> time<00:04:40.229> period<00:04:40.469> you
and then in the same time period you
and then in the same time period you
know<00:04:40.949> we've<00:04:41.159> kind<00:04:41.369> of<00:04:41.490> left<00:04:41.729> Africa's<00:04:42.240> farmers
know we've kind of left Africa's farmers
know we've kind of left Africa's farmers
to<00:04:42.809> do<00:04:42.930> their<00:04:43.110> own<00:04:43.139> thing
to do their own thing
to do their own thing
unfortunately<00:04:44.669> what<00:04:45.210> is<00:04:45.330> farm<00:04:45.599> ends<00:04:45.930> up<00:04:46.020> as
unfortunately what is farm ends up as
unfortunately what is farm ends up as
what<00:04:46.529> we<00:04:46.649> eat<00:04:46.830> in<00:04:46.979> America<00:04:47.159> a<00:04:47.759> lot<00:04:48.210> of<00:04:48.330> what<00:04:48.449> we
what we eat in America a lot of what we
what we eat in America a lot of what we
eat<00:04:48.569> has<00:04:48.930> led<00:04:49.199> to<00:04:49.319> obesity<00:04:49.619> and<00:04:50.009> has<00:04:50.189> led<00:04:50.399> to<00:04:50.639> a
eat has led to obesity and has led to a
eat has led to obesity and has led to a
real<00:04:51.270> change<00:04:51.659> in<00:04:51.960> sort<00:04:52.289> of<00:04:52.379> what<00:04:52.740> our<00:04:52.770> diet<00:04:53.129> is
real change in sort of what our diet is
real change in sort of what our diet is
in<00:04:53.550> the<00:04:53.639> last<00:04:53.789> 30<00:04:54.089> years<00:04:54.259> it's<00:04:55.259> crazy
in the last 30 years it's crazy
in the last 30 years it's crazy
1/5<00:04:56.580> of<00:04:56.789> kids<00:04:57.240> under<00:04:57.599> to<00:04:58.080> drink<00:04:58.499> soda<00:04:58.860> hello
1/5 of kids under to drink soda hello
1/5 of kids under to drink soda hello
you<00:04:59.879> don't<00:05:00.029> put<00:05:00.149> soda<00:05:00.389> in<00:05:00.479> bottles<00:05:00.930> but<00:05:01.259> people
you don't put soda in bottles but people
you don't put soda in bottles but people
do<00:05:01.680> because<00:05:01.979> it's<00:05:02.129> so<00:05:02.219> cheap<00:05:02.399> and<00:05:02.969> so<00:05:03.389> our
do because it's so cheap and so our
do because it's so cheap and so our
whole<00:05:03.749> food<00:05:03.990> system<00:05:04.259> in<00:05:04.499> the<00:05:04.589> last<00:05:04.770> 30<00:05:05.009> years
whole food system in the last 30 years
whole food system in the last 30 years
has<00:05:05.610> really<00:05:05.939> shifted<00:05:06.180> I<00:05:06.539> mean<00:05:06.689> I<00:05:06.839> think<00:05:07.229> you
has really shifted I mean I think you
has really shifted I mean I think you
know<00:05:07.619> it's<00:05:08.009> not<00:05:08.189> just<00:05:08.490> in<00:05:08.580> our<00:05:08.669> own<00:05:08.699> country
know it's not just in our own country
know it's not just in our own country
but<00:05:09.180> really<00:05:10.139> we're<00:05:10.379> exporting<00:05:10.919> this<00:05:11.189> system
but really we're exporting this system
but really we're exporting this system
around<00:05:11.639> the<00:05:11.789> world<00:05:11.969> and<00:05:12.240> when<00:05:12.449> you<00:05:12.539> look<00:05:12.749> at
around the world and when you look at
around the world and when you look at
the<00:05:12.990> data<00:05:13.199> of<00:05:13.800> least<00:05:14.129> developed<00:05:14.550> countries
the data of least developed countries
the data of least developed countries
especially<00:05:15.539> in<00:05:15.689> cities<00:05:15.990> which<00:05:16.259> are<00:05:16.379> growing
especially in cities which are growing
especially in cities which are growing
really<00:05:17.550> rapidly<00:05:17.879> people<00:05:18.809> are<00:05:18.899> eating
really rapidly people are eating
really rapidly people are eating
American<00:05:19.589> processed<00:05:20.039> foods<00:05:20.309> and<00:05:20.610> in<00:05:21.059> one
American processed foods and in one
American processed foods and in one
generation<00:05:21.959> they're<00:05:22.139> going<00:05:22.409> from<00:05:22.619> hunger<00:05:23.039> and
generation they're going from hunger and
generation they're going from hunger and
all<00:05:23.459> of<00:05:23.610> the<00:05:23.819> detrimental<00:05:24.689> health<00:05:24.869> effects<00:05:25.199> of
all of the detrimental health effects of
all of the detrimental health effects of
hunger<00:05:25.919> to<00:05:26.279> obesity<00:05:26.879> and<00:05:27.059> things<00:05:27.300> like
hunger to obesity and things like
hunger to obesity and things like
diabetes<00:05:27.659> and<00:05:28.139> heart<00:05:28.289> disease<00:05:28.409> in<00:05:28.800> one
diabetes and heart disease in one
diabetes and heart disease in one
generation
generation
generation
so<00:05:29.999> the<00:05:30.749> problematic<00:05:31.020> food<00:05:31.319> system<00:05:31.860> is
so the problematic food system is
so the problematic food system is
affecting<00:05:32.699> both<00:05:32.879> hunger<00:05:33.449> and<00:05:33.629> obesity<00:05:33.959> not<00:05:34.649> to
affecting both hunger and obesity not to
affecting both hunger and obesity not to
beat<00:05:34.949> a<00:05:34.979> dead<00:05:35.219> horse<00:05:35.279> but<00:05:36.059> this<00:05:36.240> is<00:05:36.360> a<00:05:36.389> global
beat a dead horse but this is a global
beat a dead horse but this is a global
food<00:05:37.229> system<00:05:37.469> where<00:05:37.800> there's<00:05:37.949> a<00:05:37.979> billion
food system where there's a billion
food system where there's a billion
people<00:05:38.550> hungry<00:05:39.209> and<00:05:39.360> a<00:05:39.419> billion<00:05:39.719> people<00:05:39.899> obese
people hungry and a billion people obese
people hungry and a billion people obese
I<00:05:40.529> think<00:05:41.189> that's<00:05:41.430> the<00:05:41.519> only<00:05:41.669> way<00:05:41.969> to<00:05:41.999> look<00:05:42.300> at
I think that's the only way to look at
I think that's the only way to look at
it<00:05:42.599> and<00:05:42.719> instead<00:05:43.259> of<00:05:43.349> taking<00:05:43.709> these<00:05:43.830> two
it and instead of taking these two
it and instead of taking these two
things<00:05:44.279> as<00:05:44.430> bifurcated<00:05:45.089> problems<00:05:45.719> that<00:05:45.839> are
things as bifurcated problems that are
things as bifurcated problems that are
very<00:05:46.080> separate<00:05:46.529> it's<00:05:47.039> really<00:05:47.399> important<00:05:48.240> to
very separate it's really important to
very separate it's really important to
look<00:05:48.539> at<00:05:48.629> them<00:05:48.749> as<00:05:48.839> one<00:05:49.110> system<00:05:49.409> we<00:05:49.979> get<00:05:50.099> a<00:05:50.129> lot
look at them as one system we get a lot
look at them as one system we get a lot
of<00:05:50.339> our<00:05:50.519> food<00:05:50.699> from<00:05:50.879> all<00:05:50.999> around<00:05:51.089> the<00:05:51.269> world
of our food from all around the world
of our food from all around the world
and<00:05:51.719> people<00:05:52.110> from<00:05:52.379> all<00:05:52.439> around<00:05:52.529> the<00:05:52.709> world<00:05:52.800> are
and people from all around the world are
and people from all around the world are
importing<00:05:53.639> our<00:05:53.759> food<00:05:54.029> system<00:05:54.449> so<00:05:54.839> it's
importing our food system so it's
importing our food system so it's
incredibly<00:05:55.379> relevant<00:05:55.649> to<00:05:55.979> start<00:05:56.189> a<00:05:56.249> new<00:05:56.399> way
incredibly relevant to start a new way
incredibly relevant to start a new way
of<00:05:56.610> looking<00:05:56.879> at<00:05:56.969> it<00:05:57.120> the<00:05:57.719> thing<00:05:57.899> is<00:05:58.050> I've
of looking at it the thing is I've
of looking at it the thing is I've
learned<00:05:58.589> in<00:05:58.919> in<00:05:59.189> the<00:05:59.490> technology<00:06:00.059> people<00:06:00.360> that
learned in in the technology people that
learned in in the technology people that
are<00:06:00.689> here<00:06:00.809> which<00:06:00.930> I'm<00:06:01.080> totally<00:06:01.289> not<00:06:01.409> one<00:06:01.559> of
are here which I'm totally not one of
are here which I'm totally not one of
them<00:06:01.709> but<00:06:01.800> apparently<00:06:02.639> it<00:06:02.759> really<00:06:02.969> takes<00:06:03.149> 30
them but apparently it really takes 30
them but apparently it really takes 30
years<00:06:03.779> for<00:06:04.289> a<00:06:04.319> lot<00:06:04.559> of<00:06:04.680> technologies<00:06:05.370> to
years for a lot of technologies to
years for a lot of technologies to
become<00:06:05.699> really<00:06:06.240> endemic<00:06:06.659> to<00:06:06.689> to<00:06:06.990> us<00:06:07.080> like<00:06:07.259> the
become really endemic to to us like the
become really endemic to to us like the
mouse<00:06:07.619> and<00:06:07.979> and<00:06:08.129> and<00:06:08.610> the<00:06:08.699> internet<00:06:09.059> and
mouse and and and the internet and
mouse and and and the internet and
Windows<00:06:09.599> you<00:06:09.749> know<00:06:09.839> there's<00:06:10.050> 30<00:06:10.259> year<00:06:10.469> cycles
Windows you know there's 30 year cycles
Windows you know there's 30 year cycles
I<00:06:11.069> think<00:06:11.519> 2010<00:06:12.059> can<00:06:12.360> be<00:06:12.449> a<00:06:12.479> really<00:06:12.689> interesting
I think 2010 can be a really interesting
I think 2010 can be a really interesting
year<00:06:13.169> because<00:06:13.379> it<00:06:13.469> is<00:06:13.499> the<00:06:13.709> end<00:06:13.800> of<00:06:13.919> a<00:06:13.979> 30-year
year because it is the end of a 30-year
year because it is the end of a 30-year
cycle<00:06:14.759> and<00:06:15.240> it's<00:06:15.419> the<00:06:15.509> birthday<00:06:15.749> of<00:06:15.899> the
cycle and it's the birthday of the
cycle and it's the birthday of the
global<00:06:16.349> food<00:06:16.559> system<00:06:17.069> so<00:06:17.099> that's<00:06:17.759> the<00:06:17.939> first
global food system so that's the first
global food system so that's the first
birthday<00:06:18.360> I<00:06:18.509> want<00:06:18.689> to<00:06:18.779> talk<00:06:18.930> about<00:06:19.080> you<00:06:19.289> know<00:06:19.409> I
birthday I want to talk about you know I
birthday I want to talk about you know I
think<00:06:19.740> if<00:06:19.979> we<00:06:20.099> really<00:06:20.129> think<00:06:20.610> that<00:06:20.669> this<00:06:21.119> is
think if we really think that this is
think if we really think that this is
something<00:06:21.360> that's<00:06:21.539> happened<00:06:21.959> in<00:06:21.990> the<00:06:22.110> last<00:06:22.139> 30
something that's happened in the last 30
something that's happened in the last 30
years<00:06:22.619> there's<00:06:23.189> hope<00:06:23.430> in<00:06:23.580> that<00:06:23.819> it's<00:06:24.269> the<00:06:24.449> 30th
years there's hope in that it's the 30th
years there's hope in that it's the 30th
anniversary<00:06:24.959> of<00:06:25.349> GMO<00:06:25.830> crops<00:06:26.129> of<00:06:26.430> the<00:06:26.729> big<00:06:26.939> gulp
anniversary of GMO crops of the big gulp
anniversary of GMO crops of the big gulp
Chicken<00:06:27.419> McNuggets<00:06:27.779> high<00:06:27.899> fructose<00:06:28.110> corn
Chicken McNuggets high fructose corn
Chicken McNuggets high fructose corn
syrup<00:06:28.589> the<00:06:29.459> farm<00:06:29.729> crisis<00:06:30.149> in<00:06:30.240> America<00:06:30.689> and<00:06:30.869> the
syrup the farm crisis in America and the
syrup the farm crisis in America and the
change<00:06:31.649> in<00:06:31.800> how<00:06:31.919> we've<00:06:32.069> addressed
change in how we've addressed
change in how we've addressed
agriculture<00:06:32.909> internationally<00:06:33.509> so<00:06:33.749> there's<00:06:34.199> a
agriculture internationally so there's a
agriculture internationally so there's a
lot<00:06:34.439> of<00:06:34.469> reasons<00:06:34.919> to<00:06:34.979> take<00:06:35.279> this<00:06:35.550> 30<00:06:35.819> year<00:06:35.969> time
lot of reasons to take this 30 year time
lot of reasons to take this 30 year time
period<00:06:36.569> as<00:06:36.629> as<00:06:36.839> sort<00:06:37.409> of<00:06:37.469> the<00:06:37.619> creation<00:06:38.129> of
period as as sort of the creation of
period as as sort of the creation of
this<00:06:38.430> new<00:06:38.610> food<00:06:38.789> system<00:06:39.209> I'm<00:06:39.779> not<00:06:40.019> the<00:06:40.110> only
this new food system I'm not the only
this new food system I'm not the only
one<00:06:40.469> who's<00:06:40.769> obsessed<00:06:41.099> with<00:06:41.249> this<00:06:41.369> whole
one who's obsessed with this whole
one who's obsessed with this whole
thirty<00:06:41.819> year<00:06:41.969> thing<00:06:42.180> the<00:06:42.599> icons<00:06:43.050> like<00:06:43.259> Michael
thirty year thing the icons like Michael
thirty year thing the icons like Michael
Pollan<00:06:43.919> and<00:06:44.039> Jamie<00:06:44.580> Oliver<00:06:45.059> in<00:06:45.180> his<00:06:45.329> TED<00:06:45.539> Prize
Pollan and Jamie Oliver in his TED Prize
Pollan and Jamie Oliver in his TED Prize
wish<00:06:46.079> both<00:06:46.769> addressed<00:06:47.249> this<00:06:47.729> like<00:06:47.999> last<00:06:48.269> three
wish both addressed this like last three
wish both addressed this like last three
decades<00:06:48.810> time<00:06:49.289> period<00:06:49.620> is<00:06:49.680> incredibly<00:06:50.159> rare
decades time period is incredibly rare
decades time period is incredibly rare
for<00:06:51.130> food<00:06:51.280> system<00:06:51.670> change<00:06:51.970> well<00:06:52.720> I<00:06:52.960> really
for food system change well I really
for food system change well I really
care<00:06:53.560> about<00:06:53.590> 1980<00:06:54.100> because<00:06:54.250> it's<00:06:54.730> also<00:06:54.940> the
care about 1980 because it's also the
care about 1980 because it's also the
30th<00:06:55.480> anniversary<00:06:55.600> of<00:06:55.990> me<00:06:56.140> this<00:06:56.350> year<00:06:56.490> and<00:06:57.490> so
30th anniversary of me this year and so
30th anniversary of me this year and so
in<00:06:58.420> my<00:06:59.020> lifetime<00:06:59.380> a<00:06:59.920> lot<00:07:00.340> of<00:07:00.520> what's<00:07:00.700> happened
in my lifetime a lot of what's happened
in my lifetime a lot of what's happened
in<00:07:01.180> the<00:07:01.270> world<00:07:01.300> and<00:07:02.050> being<00:07:02.170> a<00:07:02.290> person<00:07:02.500> obsessed
in the world and being a person obsessed
in the world and being a person obsessed
with<00:07:02.920> food<00:07:03.160> a<00:07:03.340> lot<00:07:03.730> of<00:07:03.850> this<00:07:04.000> has<00:07:04.360> really
with food a lot of this has really
with food a lot of this has really
changed<00:07:05.170> so<00:07:05.950> my<00:07:06.070> second<00:07:06.490> dream<00:07:06.700> is<00:07:07.000> that<00:07:07.540> I
changed so my second dream is that I
changed so my second dream is that I
think<00:07:07.750> we<00:07:08.200> can<00:07:08.380> look<00:07:08.590> to<00:07:08.830> the<00:07:08.860> next<00:07:09.130> 30<00:07:09.460> years
think we can look to the next 30 years
think we can look to the next 30 years
as<00:07:09.970> a<00:07:10.030> time<00:07:10.360> to<00:07:10.510> change<00:07:10.810> the<00:07:10.990> food<00:07:11.140> system
as a time to change the food system
as a time to change the food system
again<00:07:11.860> and<00:07:12.100> we<00:07:12.640> know<00:07:12.820> what's<00:07:13.030> happened<00:07:13.360> in<00:07:13.420> the
again and we know what's happened in the
again and we know what's happened in the
past<00:07:13.720> so<00:07:14.230> if<00:07:14.290> we<00:07:14.440> start<00:07:14.740> now<00:07:14.800> and<00:07:15.160> we<00:07:15.280> look<00:07:15.310> at
past so if we start now and we look at
past so if we start now and we look at
technologies<00:07:16.180> and<00:07:16.450> improvements<00:07:16.900> to<00:07:16.960> the
technologies and improvements to the
technologies and improvements to the
food<00:07:17.230> system<00:07:17.530> long<00:07:18.070> term<00:07:18.400> we<00:07:18.760> might<00:07:18.940> be<00:07:19.060> able
food system long term we might be able
food system long term we might be able
to<00:07:19.270> recreate<00:07:19.600> the<00:07:19.750> food<00:07:19.900> system<00:07:20.230> so<00:07:20.320> when<00:07:20.440> I
to recreate the food system so when I
to recreate the food system so when I
give<00:07:20.620> my<00:07:20.740> next<00:07:21.070> talk<00:07:21.280> and<00:07:21.460> I'm<00:07:21.520> 60<00:07:21.850> years<00:07:21.880> old
give my next talk and I'm 60 years old
give my next talk and I'm 60 years old
I'll<00:07:22.630> be<00:07:22.930> able<00:07:22.990> to<00:07:23.080> say<00:07:23.260> that's<00:07:23.380> been<00:07:23.590> a
I'll be able to say that's been a
I'll be able to say that's been a
success<00:07:24.010> so<00:07:24.970> I'm<00:07:25.060> announcing<00:07:25.300> today<00:07:25.600> the
success so I'm announcing today the
success so I'm announcing today the
start<00:07:26.500> of<00:07:26.590> a<00:07:26.650> new<00:07:26.680> organization<00:07:26.890> our<00:07:27.460> new<00:07:27.700> fund
start of a new organization our new fund
start of a new organization our new fund
within<00:07:28.210> the<00:07:28.390> feed<00:07:28.570> foundation<00:07:29.110> called<00:07:29.320> the<00:07:29.440> 30
within the feed foundation called the 30
within the feed foundation called the 30
project<00:07:30.160> and<00:07:30.340> the<00:07:30.760> 30<00:07:30.940> project<00:07:31.419> is<00:07:31.600> really
project and the 30 project is really
project and the 30 project is really
focused<00:07:32.230> on<00:07:32.320> these<00:07:32.560> long-term<00:07:33.120> ideas<00:07:34.120> for
focused on these long-term ideas for
focused on these long-term ideas for
food<00:07:34.570> system<00:07:34.930> change<00:07:35.200> and<00:07:35.380> I<00:07:35.860> think<00:07:35.890> by
food system change and I think by
food system change and I think by
aligning<00:07:36.520> international<00:07:37.390> advocates<00:07:37.810> that
aligning international advocates that
aligning international advocates that
are<00:07:38.020> addressing<00:07:38.290> hunger<00:07:38.560> and<00:07:38.950> domestic
are addressing hunger and domestic
are addressing hunger and domestic
advocates<00:07:40.180> that<00:07:40.300> are<00:07:40.360> addressing<00:07:40.660> obesity<00:07:41.020> we
advocates that are addressing obesity we
advocates that are addressing obesity we
might<00:07:41.890> actually<00:07:42.070> look<00:07:42.370> for<00:07:42.910> long-term
might actually look for long-term
might actually look for long-term
solutions<00:07:43.720> that<00:07:44.140> will<00:07:44.200> make<00:07:44.380> the<00:07:44.560> food<00:07:44.740> system
solutions that will make the food system
solutions that will make the food system
better<00:07:45.250> for<00:07:45.520> everyone<00:07:45.940> we<00:07:46.419> all<00:07:46.450> tend<00:07:46.810> to<00:07:46.900> think
better for everyone we all tend to think
better for everyone we all tend to think
that<00:07:47.169> these<00:07:47.350> systems<00:07:47.560> are<00:07:47.800> quite<00:07:48.040> different
that these systems are quite different
that these systems are quite different
and<00:07:48.460> people<00:07:48.850> argue<00:07:49.300> whether<00:07:49.450> or<00:07:49.570> not<00:07:49.630> organic
and people argue whether or not organic
and people argue whether or not organic
can<00:07:50.260> feed<00:07:50.440> the<00:07:50.560> world<00:07:50.740> but<00:07:51.010> if<00:07:51.220> we<00:07:51.490> take<00:07:51.669> a
can feed the world but if we take a
can feed the world but if we take a
30-year<00:07:52.330> view<00:07:52.630> there's<00:07:53.020> more<00:07:53.200> hope<00:07:53.440> in
30-year view there's more hope in
30-year view there's more hope in
collaborative<00:07:54.340> ideas<00:07:54.460> so<00:07:55.330> I'm<00:07:55.479> hoping<00:07:55.780> that
collaborative ideas so I'm hoping that
collaborative ideas so I'm hoping that
by<00:07:56.410> connecting<00:07:56.860> really<00:07:57.070> disparate
by connecting really disparate
by connecting really disparate
organizations<00:07:58.090> like<00:07:58.210> the<00:07:58.390> one<00:07:58.570> campaign<00:07:59.080> and
organizations like the one campaign and
organizations like the one campaign and
slow<00:07:59.500> food<00:07:59.770> which<00:08:00.220> don't<00:08:00.460> seem<00:08:00.700> right<00:08:00.880> now<00:08:01.060> to
slow food which don't seem right now to
slow food which don't seem right now to
have<00:08:01.360> much<00:08:01.570> in<00:08:01.720> common<00:08:01.750> we<00:08:02.380> can<00:08:02.530> talk<00:08:02.770> about
have much in common we can talk about
have much in common we can talk about
holistic<00:08:03.970> long-term<00:08:04.150> systemic<00:08:04.870> solutions
holistic long-term systemic solutions
holistic long-term systemic solutions
that<00:08:05.680> will<00:08:05.800> improve<00:08:06.220> food<00:08:06.490> for<00:08:06.640> everyone<00:08:07.030> some
that will improve food for everyone some
that will improve food for everyone some
ideas<00:08:08.020> I've<00:08:08.169> had<00:08:08.350> is<00:08:08.470> like<00:08:08.590> look<00:08:08.800> the<00:08:09.340> reality
ideas I've had is like look the reality
ideas I've had is like look the reality
is<00:08:09.880> kids<00:08:10.180> in<00:08:10.270> the<00:08:10.360> South<00:08:10.510> Bronx<00:08:10.780> need<00:08:11.169> apples
is kids in the South Bronx need apples
is kids in the South Bronx need apples
and<00:08:11.770> carrots<00:08:12.370> and<00:08:12.580> so<00:08:12.729> do<00:08:12.790> kids<00:08:13.030> in<00:08:13.150> Botswana
and carrots and so do kids in Botswana
and carrots and so do kids in Botswana
and<00:08:13.840> how<00:08:14.350> are<00:08:14.410> we<00:08:14.500> gonna<00:08:14.590> get<00:08:14.830> those<00:08:15.040> kids
and how are we gonna get those kids
and how are we gonna get those kids
those<00:08:15.550> nutritious<00:08:16.060> foods
those nutritious foods
those nutritious foods
another<00:08:17.260> thing<00:08:17.500> that's<00:08:17.590> become<00:08:17.919> incredibly
another thing that's become incredibly
another thing that's become incredibly
global<00:08:18.729> is<00:08:18.790> production<00:08:19.120> of<00:08:19.330> meat<00:08:19.510> and<00:08:19.630> fish
global is production of meat and fish
global is production of meat and fish
understanding<00:08:21.070> how<00:08:21.250> to<00:08:21.310> produce<00:08:21.550> protein<00:08:22.150> in
understanding how to produce protein in
understanding how to produce protein in
a<00:08:22.330> way<00:08:22.419> that's<00:08:22.600> healthy<00:08:23.020> for<00:08:23.050> the<00:08:23.290> environment
a way that's healthy for the environment
a way that's healthy for the environment
and<00:08:23.860> healthy<00:08:24.250> for<00:08:24.400> people<00:08:24.460> will<00:08:25.150> be
and healthy for people will be
and healthy for people will be
incredibly<00:08:25.780> important<00:08:26.260> to<00:08:26.350> address<00:08:26.500> things
incredibly important to address things
incredibly important to address things
like<00:08:26.950> climate<00:08:27.310> change<00:08:27.340> and<00:08:27.880> and<00:08:28.060> you<00:08:28.450> know<00:08:28.570> how
like climate change and and you know how
like climate change and and you know how
we<00:08:29.410> use<00:08:29.680> petrochemical<00:08:30.370> fertilizers<00:08:30.520> and<00:08:31.240> you
we use petrochemical fertilizers and you
we use petrochemical fertilizers and you
know<00:08:31.600> these<00:08:31.960> are<00:08:32.020> really<00:08:32.380> relevant<00:08:32.770> topics
know these are really relevant topics
know these are really relevant topics
that<00:08:33.490> are<00:08:33.669> long-term<00:08:34.240> and<00:08:34.839> important<00:08:35.229> for
that are long-term and important for
that are long-term and important for
both<00:08:35.530> people<00:08:36.099> in<00:08:36.280> in<00:08:36.460> in<00:08:36.700> Africa<00:08:37.150> who<00:08:37.300> are
both people in in in Africa who are
both people in in in Africa who are
small<00:08:37.690> farmers<00:08:37.870> and<00:08:38.200> people<00:08:38.650> in<00:08:38.740> America<00:08:39.099> who
small farmers and people in America who
small farmers and people in America who
are<00:08:39.250> farmers<00:08:39.700> and<00:08:39.760> eaters<00:08:40.270> and<00:08:40.690> I<00:08:41.080> also<00:08:41.229> think
are farmers and eaters and I also think
are farmers and eaters and I also think
that<00:08:41.680> thinking<00:08:42.460> about<00:08:42.700> processed<00:08:43.210> foods<00:08:43.450> in<00:08:43.570> a
that thinking about processed foods in a
that thinking about processed foods in a
new<00:08:43.810> way<00:08:43.990> where<00:08:44.560> we<00:08:44.710> actually<00:08:44.830> price<00:08:45.430> the
new way where we actually price the
new way where we actually price the
negative<00:08:46.120> externalities<00:08:46.720> like
negative externalities like
negative externalities like
petrochemicals<00:08:48.070> and<00:08:48.190> like<00:08:48.490> fertilizer
petrochemicals and like fertilizer
petrochemicals and like fertilizer
runoff<00:08:49.210> into<00:08:49.750> the<00:08:50.110> price<00:08:50.410> of<00:08:50.440> a<00:08:50.620> bag<00:08:50.740> of<00:08:50.800> chips
runoff into the price of a bag of chips
runoff into the price of a bag of chips
well<00:08:51.700> if<00:08:51.790> that<00:08:51.910> bag<00:08:52.120> of<00:08:52.300> chips<00:08:52.330> then<00:08:52.720> becomes
well if that bag of chips then becomes
well if that bag of chips then becomes
sort<00:08:53.830> of<00:08:53.860> inherently<00:08:54.460> more<00:08:54.640> expensive<00:08:55.180> than
sort of inherently more expensive than
sort of inherently more expensive than
an<00:08:55.450> apple<00:08:55.810> then<00:08:56.380> maybe<00:08:56.800> it's<00:08:57.010> time<00:08:57.370> for<00:08:57.550> a
an apple then maybe it's time for a
an apple then maybe it's time for a
different<00:08:57.940> sense<00:08:58.270> of<00:08:58.420> personal
different sense of personal
different sense of personal
responsibility<00:08:58.930> and<00:08:59.500> food<00:08:59.770> choice<00:09:00.010> because
responsibility and food choice because
responsibility and food choice because
the<00:09:00.850> choices<00:09:01.060> are<00:09:01.300> actually<00:09:01.570> choices<00:09:02.080> instead
the choices are actually choices instead
the choices are actually choices instead
of<00:09:02.680> three-quarters<00:09:03.130> of<00:09:03.190> the<00:09:03.310> products<00:09:03.640> being
of three-quarters of the products being
of three-quarters of the products being
made
made
made
from<00:09:04.310> corn<00:09:04.580> soy<00:09:04.760> and<00:09:04.880> wheat<00:09:05.030> the<00:09:05.630> 30<00:09:05.840> project
from corn soy and wheat the 30 project
from corn soy and wheat the 30 project
org<00:09:06.590> is<00:09:06.800> launched<00:09:07.250> and<00:09:07.460> I've<00:09:07.850> gathered<00:09:08.240> a
org is launched and I've gathered a
org is launched and I've gathered a
coalition<00:09:08.990> of<00:09:09.080> a<00:09:09.200> few<00:09:09.380> organizations<00:09:09.620> to
coalition of a few organizations to
coalition of a few organizations to
start<00:09:10.310> and<00:09:10.460> it'll<00:09:10.610> be<00:09:10.700> growing<00:09:10.880> over<00:09:11.120> the<00:09:11.840> next
start and it'll be growing over the next
start and it'll be growing over the next
few<00:09:12.260> months<00:09:12.380> but<00:09:12.920> I<00:09:12.980> really<00:09:13.220> hope<00:09:13.400> that<00:09:13.430> you
few months but I really hope that you
few months but I really hope that you
will<00:09:13.760> all<00:09:13.940> think<00:09:14.240> of<00:09:14.360> ways<00:09:14.540> that<00:09:14.780> you<00:09:14.900> can<00:09:15.020> look
will all think of ways that you can look
will all think of ways that you can look
long-term<00:09:15.920> at<00:09:16.130> things<00:09:16.580> like<00:09:16.670> the<00:09:16.940> food<00:09:17.120> system
long-term at things like the food system
long-term at things like the food system
and<00:09:17.510> make<00:09:17.840> change
you
Ellen Gustafson, TED, TEDx, TEDxEast, TED, Ed, TEDEducation, TED-Ed, FEED, The, 30, Project, obesity, hunger
